Mid Market (SMB) Application IntegrationMarket Opportunities, Strategies, and Forecasts, 2003 to 2008

Report # SH29821302 | 455+ Pages | 120+ Tables and Figures | 2003

Mid Market (SMB) Application Integration Market Assessment

Emerging Growth Opportunities
Mid Market EAI SMB Market Shares
Mid Market EAI SMB Forecasts
Mid Market Application Integration EAI SMB Industry
Guaranteed Service Levels
Advanced E-Business Infrastructure
XML Standards
EAI SMB Linking Internal Operations
Information Overload and Decision Latency
Mid Market EAI Company Positioning
Reliable Messaging
Lifecycle of SMB EAI Integration:
Design, Deployment and Management
Internet as a Market Force in Mid Market EAI SMB
Internet Market Driving Forces
Embedded Systems

Mid Market (SMB) Application Integration Market Opportunities, Strategies, and Forecasts, 2003 to 2008

The mid market application integration (EAI) (SMB) industry depends on Internet application information exchange. There has been a rapid growth of business and consumer network use. File sharing, e-commerce, interactive television, video conferencing, and telecommuting, wireless communications, and a large increase in web content are basic system uses. Growth has resulted in levels of communications traffic that push the need for application integration out to departments and business partners of the large enterprise

Mid market application integration (EAI) (SMB) systems are located at the edge of the network and provide partner and departmental connectivity through the communications backbone network to enterprise IT departments. Mid market EAI is geared to manage large volumes of different types of voice, Internet, data, video, conferencing, and audio services as these media are exchanged between applications and travel from the edge of the network to enterprise partners.

Mid market application integration (EAI) (SMB) permits co-location of a group of distributed systems at departments and partners that connect to a central IT department. Deployment of services to distributed locations is from nodes on the network. Mid market EAI is evolving, giving a presence in every partner distributed node. Continued growth in the mid market application integration EAI is highly dependent on a vibrant economy. A strong level of capital expenditures for infrastructure depends on demand for solutions. EAI products are responsive to consumer confidence in a fundamental way.

Growth opportunities exist in small and mid size company markets that have remained underserved because companies believed them to be uneconomical. Technology integration, density, performance, quality of service (QoS), redundancy, and adapter ease of use have been improved and optimized. The demand for improved productivity is high.

Typically the mid market looks for multi-service packages that support high-speed data services for fast intranet, extranet, and Internet communications. Broadband business-to-business collaboration and Web hosting services enhance SME business capabilities. EAI infrastructure needs to leverage these aspects of doing business that are enabled by the Internet. Mid market EAI grows to $519.4 million by 2008.


Companies Profiled
IBM Corporation
Global eXchange Services
BMC Software
Candle Corporation
Fiorano Software
Iona Technologies
Information Builders / iWay Software
Level 8
M2 Systems
Kabira Technologies
Manhatten Associates/Logistics.com
MQ Software
Neon Systems
Rai (Research Adapters)
SAS Institute
Select Business Solutions
Software AG
Sun Microsystems/iPlanet

Report Methodology

This is the one-hundred thirtieth report in a series of market research reports that provide forecasts in communications, telecommunications, the internet, computer, software, and telephone equipment. The project leaders take direct responsibility for writing and preparing each report. They have significant experience preparing industry studies. Forecasts are based on primary research and proprietary data bases. Forecasts reflect analysis of the market trends in the segment and related segments. Unit and dollar shipments are analyzed through consideration of dollar volume of each market participation in the segment. Market share analysis includes conversations with key customers of products, industry segment leaders, marketing directors, distributors, leading market participants, and companies seeking to develop measurable market share. Over 200 in-depth interviews are conducted for each report with a broad range of key participants and opinion leaders in the market segment.

About the Company

WinterGreen Research, founded in 1985, provides strategic market assessments in telecommunications, communications equipment, health care, and advanced computer technology. Industry reports focus on opportunities that will expand existing markets or develop major new markets. The reports assess new product and service positioning strategies, new and evolving technologies, and technological impact on products, services, and markets. Market shares are provided. Leading market participants are profiled, and their marketing strategies, acquisitions, and strategic alliances are discussed. The principals of WinterGreen Research have been involved in analysis and forecasting of international business opportunities in telecommunications and advanced computer technology markets for over 30 years.

About the Principal Authors

Ellen T. Curtiss, Technical Director, co-founder of WinterGreen Research, conducts strategic and market assessments in technology-based industries. Previously she was a member of the staff of Arthur D. Little, Inc., for 23 years, most recently as Vice President of Arthur D. Little Decision Resources, specializing in strategic planning and market development services. She is a graduate of Boston University and the Program for Management Development at Harvard Graduate School of Business Administration. She is the author of recent studies on worldwide telecommunications markets and the Top Ten Telecommunications market analysis and forecasts.

Susan Eustis, President, co-founder of WinterGreen Research, has done research in communications and computer markets and applications. She holds several patents in microcomputing and parallel processing. She is the author of recent studies of the Regional Bell Operating Companies' marketing strategies, Internet equipment, a study of Internet Equipment, Worldwide Telecommunications Equipment, Top Ten Telecommunications, Digital Loop Carrier, Web Hosting, and Application Integration markets. Ms. Eustis is a graduate of Barnard College.

2003 WinterGreen Research, Inc. All Rights Reserved.